WE ARE THE THINKING CAP. THE ORIGINAL LIFESTYLE APPAREL BRAND FOR MENTAL HEALTH AND PERFORMANCE. WE'RE HERE TO OUTFIT PEOPLE WHO WILL SETTLE FOR NOTHING LESS THAN A BETTER FUTURE. THIS BRAND IS NOT ABOUT US. IT'S FOR A GENERATION TIRED OF THE STATUS QUO.

We are The Thinking Cap - This movement is not about us.
Our brand represents a movement of hope, transformation, and what can be done when people live from a place of love and a positive mindset.
So much more than fabric, so much more than our slogan, we live this: Love On Our Minds™
Our mission is to empower people to live joyful, full out purpose-driven lives while eradicating anxiety, depression, and suicide. 
We believe that mental health is as important as physical health.
We believe in creating a selfless planet where people truly love themselves and love others in the process. 
We believe that this generation has the power to solve the most pressing issues of our society and the solution starts from within. 
We've got a roadmap to make a real impact for people and making quality apparel is just the beginning...
We are The Thinking Cap - Join Us

If you've ever pulled yourself out of a dark place mentally and still choose to push through everyday, we've got you.

If you want to make your life count while making a positive difference on our planet then you're our people.

It's time to get your peace back. 

It's time to live your best life from the inside out.

It's time to put your Thinking Cap on.